The first thing that everyone thinks of when they hear “bright ideas” is the light bulb, as it is a world-wide known stereotype. Because the Bright Ideas Design Company helps people design their houses, I chose as a logo a house, with bulbs instead of the door bell and the attic window. I consider the logo suitable for the company, even though there are still things to be improved. I also used the bulb in the title, above the letters “I”. In what concerns the colours, the yellow represents the brightness. The other colours used are mustard yellow, black, white, and grey. One of the things to be improved should be the choice of colours: maybe brighter colours would have been funkier.
This was the first business card I thought of:
Then:
Brainstorming the logos:
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